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SEO為網(wǎng)站建設(shè)提出參考標(biāo)準(zhǔn)
Date：2012-08-17 Aource：尚品中國 Type：網(wǎng)站百科 Word Size：small medium big
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Beijing web site design company: believe that most of the site SEOer in one or more corporate Web site optimization services, because now the boss of the company more and more smart, don't put the site to a site SEO website optimization company. Their website website SEO has a more clear understanding, through the web site of SEO may only get one or a group of keywords ascension, and charges are not uniform, not specifically requested an optimization to cost-effective, so the site of SEO this occupation in recent years continued unpopular a.
就目前大多公司網(wǎng)站SEO崗位來說,只有1-2個(gè)優(yōu)化員，這也是最現(xiàn)實(shí)的情況。目前公司站追逐的優(yōu)化效果并不像前2年一樣只停留在首頁主關(guān)鍵詞的排名，公司站的優(yōu)化要求更多的產(chǎn)品關(guān)鍵詞、相關(guān)產(chǎn)品關(guān)鍵詞出現(xiàn)在搜索引擎顯眼的位置。
The companies website SEO positions, only 1-2 optimization, it is also the most realistic situation. At present the company station chase optimization effect and unlike previous 2 years only stay in home main keyword rankings, company station optimization requirements more product key words, related products key words appear in the search engine position.
聰明的公司老板請到了一個(gè)優(yōu)化員，希望能夠?qū)W(wǎng)站進(jìn)行一個(gè)全面的優(yōu)化，包括主關(guān)鍵詞，長尾關(guān)鍵詞的提升，同時(shí)在搜索引擎方面要表現(xiàn)良好如:收錄提升、PR提升、外鏈提升、知名度提升。甚至還需要優(yōu)化員完成網(wǎng)站流量的統(tǒng)計(jì)并分析網(wǎng)站流量與提升轉(zhuǎn)化率的工作。這時(shí)候公司站優(yōu)化的“矛盾”就開始出現(xiàn)了。
Smart boss invited an optimization, we hope to be able to conduct a comprehensive optimization of the website, including the main key words, long tail keywords promotion, at the same time in the search engine to good performance such as : a collection of ascension, ascension, ascension, PR outside the chain to enhance visibility. Even need to optimize the operator to accomplish the site traffic statistics and analysis of website traffic and enhance the conversion work. This company station optimization "contradictory " started to appear.
“將一個(gè)優(yōu)化方法做到極致，那就是成功了。”這是網(wǎng)站SEO界廣為流傳的一句話，這是非常有道理的，只有專一專注才有可能會(huì)獲得成功，我們很多網(wǎng)站SEO在做公司站優(yōu)化計(jì)劃的時(shí)候總是過于龐大，超出了力所能及的范圍，就拿長尾關(guān)鍵詞來說，要讓長尾關(guān)鍵詞展現(xiàn)效果，必須要讓搜索引擎及時(shí)的收錄文章并給出排位，而培養(yǎng)一個(gè)博客或者是新聞系統(tǒng)是目前大多公司站的首選，這就需要原創(chuàng)文章和偽原創(chuàng)文章的支持。而這些并非在短時(shí)間內(nèi)就可以完成的。一個(gè)在優(yōu)秀的優(yōu)化員也不可能在一天的工作時(shí)間當(dāng)中同時(shí)完成足夠的原創(chuàng)信息、友情鏈接、論壇推廣、博客推廣、軟文編寫發(fā)布、問答平臺(tái)等等工作，如果你是單槍匹馬公司站優(yōu)化員，那么對此就深有感受。
" To be an optimization method to the extreme, that is success. " This is the site of SEO bound popular a word, it is very reasonable, but single-minded focus it is possible to achieve success, many of our website SEO doing company station optimization plan is always too large, beyond the scope of the do everything in one's power, take the long tail keywords to say, to make the long tail keywords to show effect, must want to let search engines timely articles, and gives the qualifying, and cultivate a blog or news system is currently the most preferred company station, which requires the original articles and pseudo-original article support. But these are not in a short period of time to complete the. An excellent optimal member may not work in the day time and complete enough original information, links, forum, blog promotion promotion, soft publish, question answering platform and so on, if you are a single-handed company station optimization, so this is a deep feeling.
欲速則不達(dá)，這樣的優(yōu)化恐怕會(huì)使公司站在很長一段時(shí)間內(nèi)不溫不火，那么是要放棄產(chǎn)品軟文推廣嗎?或者不在需要友情鏈接?或者公司站需不需要文章系統(tǒng)?這是優(yōu)化手段的取舍問題嗎?
More haste, less speed., this optimization may cause the company stands for a long period of time in tepid, then is to abandon the product flexible language promotion? Or do not need links? Or company station need the system? It is optimized by means of the choice problem?
其實(shí)這根本就不是取舍的問題，而是一個(gè)公司要如果想要在競爭經(jīng)歷的關(guān)鍵詞大戰(zhàn)中脫穎而出，最起碼配備包括產(chǎn)品文案(網(wǎng)站信息建設(shè)與廣告)、網(wǎng)站美工設(shè)計(jì)、網(wǎng)站程序員(功能的支持)、網(wǎng)站SEO(搜索引擎優(yōu)化)的分工合作，從根本上完善用戶體驗(yàn)，甚至還需要網(wǎng)絡(luò)品牌營銷決策人:ceo。才能夠應(yīng)對行業(yè)中激烈的競爭。網(wǎng)站SEO不是萬能的，不要什么都指望網(wǎng)站SEO，這是矛盾產(chǎn)生的根本原因。
In fact, this is not a matter of choice, but a company if wants in the competition experience key words war talent showing itself, at least with product copy ( including website construction and advertising ), website design, website programmers ( support ), SEO ( SEO ) division, from go up at all perfect user experience, even need the network brand marketing decision making : ceo. In order to cope with the fierce competition in the industry. Website SEO is not omnipotent, not always expect web site SEO, which is contradictory to the root causes.
現(xiàn)如今，網(wǎng)站遍地皆是，個(gè)人花了百十來塊錢就能建起一個(gè)網(wǎng)站，并且能正常運(yùn)營一年，網(wǎng)站的費(fèi)用如此之低，不怪最近兩年網(wǎng)絡(luò)市場的混亂。既然出現(xiàn)了這么多的網(wǎng)站，各個(gè)站長大多數(shù)是想以盈利為目的，而網(wǎng)站優(yōu)化就成了當(dāng)前網(wǎng)絡(luò)推廣的一個(gè)日程課題，那么當(dāng)前國內(nèi)網(wǎng)站優(yōu)化的現(xiàn)狀又是如何呢？在這里，西安網(wǎng)站優(yōu)化的一個(gè)愛好者為您說說網(wǎng)站優(yōu)化的目前狀況，說的不對的請各位包涵。
Nowadays, the website everywhere, individuals spent hundred dollars you can build a website, and the normal operation of a year, the site costs so low, do not blame the last two years of network market confusion. Since the emergence of so many sites, each stationmaster most want to profit for the purpose of, and web site optimization becomes the network promotion a schedule task, so the current domestic website optimization is the current situation how? Here, Xi'an website optimization of a lover for you to talk about the current situation of website optimization, that's wrong, please forgive.
在互聯(lián)網(wǎng)上人們開始習(xí)慣使用搜索引擎找所需的東西?？赡苁茄呕⒊霈F(xiàn)時(shí)，或者更早些。網(wǎng)站優(yōu)化也因此得到了飛速的發(fā)展。各種網(wǎng)站優(yōu)化技術(shù)都出來了，甚至很多人專門建立了網(wǎng)站優(yōu)化類的博客或者論壇，時(shí)至今日，人們不但沒有改變這種習(xí)慣，反而變本加厲。從國內(nèi)外的現(xiàn)狀來看，競爭都很激烈。在競爭中必然會(huì)產(chǎn)生優(yōu)勝劣汰，這些生存者實(shí)力雄厚。
On the Internet people are accustomed to use the search engine to find something. May is Yahoo! Arise, or even earlier. Website optimization has been so rapid development. A variety of Web site optimization technology are out, even many people set up a dedicated website optimization class blog or forum, today, people not only did not change this habit, but become aggravated. From the domestic and international situation, competition is intense. In the competition will inevitably lead to the survival of the fittest, the strength of these survivors.
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